LinkedIn Success Blueprint
Leverage the Power of LinkedIn To Grow Your Business and Generate an Unlimited Supply of Qualified Leads!
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1
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A message from the instructor
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Before we begin...
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2
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How to define your ideal client (and why it's essential to be very specific about who you target on LinkedIn)
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Ideal Client Worksheet
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The four most important parts of your LinkedIn profile (and how to optimize them)
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Profile Optimization Cheat Sheet
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Why you need a LinkedIn business page (and how to set it up)
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Why you need a LinkedIn group (and how to set it up).
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Additional areas of your LinkedIn profile to optimize
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Chapter 1 Assignments
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3
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Introduction to LinkedIn search
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How to use boolean search to find more quality prospects on LinkedIn
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Boolean search cheat sheet
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LinkedIn limits (and how to stay compliant with them)
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Should you upgrade your LinkedIn account to Premium (and to which package)?
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How to take advantage of the advanced search filters on LinkedIn Sales Navigator
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Chapter 2 Assignments
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4
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How to take advantage of LinkedIn's insane organic reach
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How to create content for LinkedIn
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Building an active audience on LinkedIn
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How to amplify the reach of your content
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Increase your reach on LinkedIn with a systematic commenting strategy
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Chapter 3 Assignments
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5
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How to set up an outbound nurture campaign on LinkedIn
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Message scripts for outbound nurture campaign
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How to initiate a dialogue on LinkedIn with the ASK method
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How to track your outbound LinkedIn campaign
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Campaign tracking spread sheet template
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Set up a sales follow up strategy for your warm leads
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Message scripts for email follow up sequence
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How to combine inbound & outbound marketing on LinkedIn
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Chapter 4 Assignments
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6
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Congrats! Here's what's next...
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Before you go...